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Sample Listing Presentation 1
You want to get your home sold fast, and for top dollar. So do I. That's why I've invested in equipment that helps sell homes faster and for top dollar.
It's a mini-radio station. I record a message on it, and plug it in your home. When prospects tune in to the station on the yard sign, they will hear me telling all about your home.
This enables me to be here, at your home, 24 hrs.. a day, so that I can sell your home to every prospect that drives by.
Studies have proven that the #1 source of information for home buyers comes from driving around neighborhoods they'd like to live in. Many potential buyers are going to drive by your home over the next few weeks --
I can tell each and every one of them all about your lovely home.
In a crowded market, your home needs maximum exposure. It's never too much bother to tune your car radio, so many more prospects will learn all about your home. That can mean the difference between a quick sale and a long wait.
And remember, the longer a home sits on the market, the more buyers will low-ball on the price. You need to get the word out fast to every potential buyer.
And by doing that, I can create a real sense of urgency in buyers -- they know everyone else can tune in and find out what a lovely home you have. That extra push can really help.
So if you want just the usual stuff, of course you can get that anywhere. Any agent will put up a yard sign and run an ad in the paper. But if you want total exposure for your home, and no extra cost, I hope you'll let me
get started today.
Sample Listing Presentation 2
If you list with me, I'll be here 24 hrs.. a day selling your home. Really!
Because I've invested in the latest Real Estate
technology.
Every potential buyer that drives by will tune in to the station listed on the yard sign. When they do, they'll hear ALL about your lovely home.
When people are just beginning to look for a home, studies have proven that they drive around looking for yard signs. But all they get from a regular yard sign is a phone number. With
this innovative technology, they get the whole scoop on your home. I'll get them excited AND pre-qualified with a message that brings your home to life. So the people I bring through your home will be very hot prospects.
Remember, I'll give you every other service you expect from a Realtor. But if you list with me, I'll make your home special. I'll put it on the air. I hope you won't settle for less than full service for something this important.
Sample Listing Presentation 3
First, let me say that of course I'd do all the usual stuff. I'll put up a yard sign and run ads and put your home in the MLS. But that's only the beginning. On top of all that, I'll give your home great extra exposure.
I've invested in the latest
Real Estate technology that will make your home really stand out.
It's a mini-radio station that I plug in your home. I record a message on it describing all the beautiful features of your home. When prospects drive by, they'll tune in on their car radio and hear all about your home.
In a crowded market, even a beautiful home needs every edge.
Now, other agents may tell you that they don't need an edge. What they are really saying they don't want to spend any money on your listing. They just want to plunk it in the MLS and hope it sells. I just don't work that way.
I will get well-qualified prospects to call for appointments to see your home. Your time will be used most efficiently, as will mine.
In addition, I'll invite everyone who tunes in to send for a free Buyers Guide. that way I'll get hot leads for your home not just from your
listing but also from other
listings I have around town. And I'll be able to give you concrete feedback on just who's called
about your home!
So if you want just the usual stuff, you really need to talk with another agent. I just don't list and forget homesellers. I make their homes
showcases, so I can promote them 24 hrs. a day. If that's what you want, lets get you on the air this week.
Sample Listing Presentation 4
Mr. Smith I know that it's tempting to list with the agent who has given you the highest market evaluation price, but you should be aware that nobody can get you more than the market will bear. I could tell you an inflated price just to get your listing, but if your home is overpriced it will certainly hinder the sale.
The way to choose your Real Estate Agent is to decide which one will give your home the greatest exposure to the market.
If you list with me, in addition to doing all the normal things that you would expect from a Realtor, I will also
use the latest Real Estate
technology. I'll "reel in" those drive-by prospects who for one reason or another might not be motivated to call on your home from the yard sign alone. Consequently, I'll be showing your home more frequently to pre-qualified prospects, so I'll sell it faster.
Sample Listing Presentation 5
Mr. Jones, most real estate firms do basically the same things like putting up a yard sign, putting your home in the MLS, advertising in the newspaper and having an open house. They just claim that they do it better than anybody else.
If you list with me, in addition to doing all the standard things that you would expect from your agent, I'll
utilize the latest Real Estate
technology. It's the most exciting and effective real estate selling technique ever to hit the real estate business.
It costs me extra money to do this, but I'm willing to do it to give your home the extra exposure that it deserves. You are entitled to a maximum effort from your agent, and I will give you that maximum effort.
You may not be aware of it, but 41% of buyers find their homes by driving around in neighborhoods in which they would like to live. We've had homesellers tell us that they watch cars drive by, back up and listen to their
Broadcaster.
Some have told us that they've seen as many as 3 and 4 cars at a time parked in front of their home. Nothing we've ever seen in the real estate business can duplicate that kind of attention. We'll make your home a
showcase at no extra charge. Why don't we get started right away.
Sample Listing Presentation 6
Mr. homeowner, I'm sure that you're aware that my firm is not the largest in town but the size of the firm is not the important determining factor in choosing a Realtor. Reputation is very important of course, and the percentage of listings that are sold within 60 days is extremely important. With a very large firm your home may be just one of many that can get lost in the crowd and not get the attention that it deserves.
With my firm every listing is very important to us and I can give it special attention. For example, we feel that every listing deserves the latest and most powerful real estate selling technique ever to hit the real estate business. It's
a radio broadcaster.
This radio broadcaster allows a prospect to pull up in front of your house, tune his car radio to the frequency shown on the sign and your house will talk to him and tell him everything about itself. All a yard sign does is say "this house is for sale" and this is the Realtor to call to see it. It does nothing to motivate a prospect to call, it can't describe any of you home's desirable features.
Many prospects will drive on by rather than go through the tedious process of writing down the Realtor's name, phone number and address of the property and going to a phone for information.
Almost every prospect will stop at your house, if only out of shear human curiosity. And many times they'll find, for example, "that house has 2,300 square feet of living area, it doesn't look that big. It has a remodeled kitchen, a fireplace, two full baths and a patio deck in the rear. We'd better take a look at that".
If you list with my firm we'll give your home the benefit of Hi Tech real estate marketing.
Sample Listing Presentation 7
The latest Real Estate
technology is the key to your home getting more exposure and a faster sale. It's really that simple. I can't make someone buy your home. No agent can. What I can do is get your home maximum exposure, so that every drive-by prospect can learn all about it. No hassle, no fuss, they just tune in on their radio!
24hrs. a day, 7 days a week, I will be here telling everyone who drives by all about your home. All the features that make your home special, but don't show from the street -- that's what they'll hear when they tune in! List with me, and I'll put your home on the air, and get it sold fast. And that's what you want.
Sample Listing Presentation 8
Mr. Seller, there are an awful lot of homes for sale in our Multiple Listing Service. It's my job to make sure your home doesn't get lost in that crowd.
Let me ask you -- the last time you were looking for a home, did you go driving around neighborhoods you might like to live in? Sure, everyone does.
Did you see 50 -- even 75 or more yard signs saying "house for sale?" That's typical. It's a crowded market.
But you didn't write down 75 phone numbers, did you?? No, maybe 10-15? That's what most people tell do.
Now, when you got home, did you call all 15 of those phone numbers? No -- no one ever does. It's hard at that point to remember which house is which! I bet you called two, maybe three numbers. Does that sound about right? That's typical. But that's also the Problem.
You saw 75 homes for sale. And you called for information on 3. Are those the kind of odds you want for this great home? 3 out of 75? Because that's not good enough for me.
Luckily, I've found a way for every prospect who drives by to learn all about your home. Instantly. And it's irresistible!
Let me ask you -- if you had stopped by one of those 72 houses that you never called on, and had seen a yard sign that said "tune your car radio to 1610 for information" -- would you have reached your hand out and "tuned in?" Of course you would have. Everyone looking for a home finds that irresistible. And that's the kind of exposure I want to give your home.
With a radio broadcaster, I'll get to tell them about your ______, _______, & _______, right while they're out front and interested. I don't want a single buyer to get away without knowing about your _______. That would be a real shame. The perfect buyer might get away.
Now, this radio broadcaster is an amazing service that will really showcase your home. But I don't charge anything extra for it. And this is in addition to all the other services you expect.
I consider it my obligation to make your home stand out from that crowd of homes for sale.
So if you're content to have 3 prospects out of 75 hear what a wonderful home you have, anyone can give you a yard sign. But if you want 75 out of 75 prospects to get excited about your home, let's get
started right away...
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